Bero

A premium non-alcoholic beer brand co-founded by British actor Tom Holland and beverage industry veteran John Herman. Launched in October 2024, Bero was inspired by Holland’s personal journey toward sobriety and his desire to offer an inclusive, high-quality alternative for those seeking a balanced lifestyle. While the brand draws from Holland’s British heritage, with product names like Kingston Golden Pils and Edge Hill Hazy IPA reflecting his roots, the beers are crafted in the United States using innovative brewing techniques that preserve flavor without the need for alcohol removal.